OnlyFans by the Numbers: What the Latest Results Reveal About the Creator Economy

In this guide

• Why these numbers matter
• The headline figures for fiscal 2025
• 5,076 millionaires: what that really means
• The average creator: doing the maths
• Fans: how many actually pay
• A tiny company with a giant profit
• Ownership after Leonid Radvinsky
• Celebrities, regulation and controversy
• What the numbers do not tell you
• My take: what creators should learn from this

Most of what people say about OnlyFans money comes from screenshots, rumours and influencers selling courses. But OnlyFans is owned by a British company, Fenix International Limited, and UK companies must publish their accounts. So once a year we get something rare in this business: real numbers.

The latest results, for the year ended November 30, 2025, were reported by Variety and the BBC in August 2026. Let me go through them, as someone who has watched this platform change my industry, and tell you what I think they mean.

The headline figures

According to Variety (Variety, August 2026) and the BBC (BBC, August 2026), for fiscal 2025:

The fiscal 2024 figures come from Variety’s report on the previous year’s accounts, which also put total fan payments that year at $7.22 billion (Variety, August 2025).

OnlyFans also said it has paid creators more than $30 billion in its first ten years. And it takes 20% of every payment, which is written in its terms and which I explain in how OnlyFans works.

$6.3 billion paid to creators sounds like a gold rush. Divide it by 2.5 million active creators and it looks very different.

5,076 millionaires: what that really means

The headline that went everywhere was this: 5,076 creators have earned more than $1 million on OnlyFans. Read it carefully. That is since the 2016 launch, over about ten years, not in one year.

It is still a remarkable number. Five thousand people becoming millionaires from their own content is something that did not exist in my industry when I started. But compared with 5 million creator accounts, it is roughly one in a thousand.

The average creator: doing the maths

Here is a calculation anyone can do with the published figures. It is my arithmetic, not a company number:

• $6.3 billion ÷ 2.5 million active creators ≈ $2,500 per active creator per year, on average.

And that average is pulled up enormously by the top earners. Because a small number of creators earn millions, the typical, median creator earns far less than $2,500 a year. For most people, OnlyFans is side income, not a salary. I went through other public data on this in how much OnlyFans creators really make.

I am not saying this to discourage anyone. I am saying it because the people who sell “OnlyFans courses” never show you this division.

Fans: how many actually pay

OnlyFans reported 437 million fan accounts, but only 132 million were active during the year. The BBC described that as 132 million paying subscribers.

Another simple estimate: if creators received $6.3 billion and that is 80% of fan payments, fans paid roughly $7.9 billion in total. Divided by 132 million active fans, that is about $60 per active fan per year, on average. Again, a small number of very big spenders pull that up.

What this tells me: the business is not about having millions of followers. It is about the relatively small group of fans who pay, and keeping them. That is why messages and pay-per-view matter so much, and why the controversial industry of chatters and agencies exists.

A tiny company with a giant profit

The number that surprised me most is 47 employees. The BBC compared it with Marks and Spencer, which employs over 65,000 people and made £671 million in profit, less than OnlyFans with its 47 staff. Variety noted the company also uses hundreds of third-party contractors to run the site.

That tells you what OnlyFans really is: a payments and hosting platform with a very strong brand. The creators do the work of producing content, marketing and selling. The platform takes 20%.

OnlyFans also points out that it pays tax in the UK. CEO Keily Blair said the company has paid more than £600 million in corporate taxes to date, including £147 million in 2025.

Ownership after Leonid Radvinsky

The owner, Leonid Radvinsky, who bought OnlyFans from its British founders in 2018, died of cancer on March 23, 2026, aged 43, the BBC reported. Before his death, the company paid dividends of $535 million for fiscal 2025, plus $174 million more up to March 26, 2026.

His widow, Yekaterina “Katie” Chudnovsky, has taken control of Fenix International. In May 2026, the company sold a 16% stake to Architect Capital for $535 million, valuing OnlyFans at $3.15 billion, according to Variety.

Celebrities, regulation and controversy

OnlyFans continues to attract mainstream names. Variety reported that recent arrivals include Shannon Elizabeth of American Pie, who earned more than $1.2 million in her first week, as well as Jaime Pressly, Jessie Cave, Donna Mills, Drea de Matteo and Carmen Electra.

But the growth has brought scrutiny. The BBC noted that Ofcom fined the company about £1 million for failing to respond accurately to requests for information about its age checks, and that a BBC Three documentary uncovered allegations of exploitation, coercion and violence against creators. Regulation is tightening everywhere, as I explained in porn age verification laws.

What the numbers do not tell you

As useful as these accounts are, they leave big questions unanswered, and I think creators should notice what is missing:

• No median income. The company publishes totals, not what a typical creator earns. Without a median, averages are easy to misread.
• No split between adult and non-adult content. OnlyFans promotes its cooking, fitness and music creators, but the BBC still describes it as best known for pornography. We do not know how much of the $6.3 billion comes from each.
• No breakdown of agency-run accounts. We do not know how many top-earning pages are managed by agencies, or how much of the creator share those agencies keep.
• No country breakdown of where creators and fans are.

So when someone quotes “5,076 millionaires” to sell you a dream, remember that the same accounts do not tell you what most people actually take home.

My take: what creators should learn from this

After reading these numbers, here is what I would tell any creator:

1. The platform is winning, and it deserves some of it. A 20% fee for payments, hosting and the biggest brand in the space is fair. But understand that the platform’s profit does not depend on your success; it depends on everyone’s.
2. Averages lie. $2,500 per active creator per year is an average that most people will not reach. Plan for modest income and treat anything more as a bonus.
3. Your fans are your business. With 132 million active fans spread across 2.5 million active creators, competition for attention is brutal. Building a loyal audience, including outside OnlyFans, matters more than anything.
4. Diversify. Fees, rules and ownership can change. Compare platforms in OnlyFans vs Fansly vs Fanvue, and protect yourself with the advice in creator privacy and safety.

Some of the smartest people in my industry, like Kayden Kross, who went from performer to director and co-founded her own company, TrenchcoatX, built businesses rather than depending on one platform. That is the lesson I take from these numbers.

To follow my career, visit maximogarciaworld.com, and for the 18+ side of my work, fuckingpornstars.net.

This article uses publicly reported figures and simple averages calculated from them. It is general information, not financial advice.

Sources

1. Todd Spangler, Variety. OnlyFans Millionaires: Site Says 5,076 Creators Have Earned More Than $1 Million to Date. August 25, 2026.
2. Emer Moreau, BBC News. OnlyFans owner was paid over $700m before his death. August 25, 2026.
3. Todd Spangler, Variety. OnlyFans Gross Revenue Rises 9% to $7.2 Billion in 2024. August 22, 2025.
4. OnlyFans. Terms of Service.